What is this position about?

As part of the Marketing & Engagement team in Asia, this successful candidate will play a vital role in supporting the team in executing various Marketing, Communication & Engagement initiatives – in-person and online.

What would be your typical day at BNPP Paribas look like? 

The successful candidate will have to help run the bank by engaging in BAU while thinking out of the box to identify areas for improvement/change. 

Primary Role Responsibilities

Drive engaging content development to enhance client experience

•    Drive engaging content development to enhance client experience 

•    Develop & maintain client friendly marketing materials in both English and Chinese including writing and proof-reading content as well as creating new content and content related to creative ideas, activations or concepts.

•    Take ownership of weekly investment forum from arranging the meeting with product specialists to preparing the presentation deck and execution every Monday.

•    Prepare creative and concise content using video production tools including writing scripts, filming and editing. 

•    Monitor market and competitor trends to identify opportunities.

Events management 

•    Liaise with vendors, suppliers, and contractors to ensure all event logistics are handled efficiently and within budget.

•    Conduct post-event evaluations to gather feedback and assess the event’s success, identifying areas for improvement.

Drive changes through various projects 

•    Successful completion of assigned projects such as publication re-vamps, new publications, new tools migration.

•    Liaise with internal and external teams to ensure that tasks are completed and programmes are delivered on time.

Other contributions

Brand promotion 

•    Execute the brand across different platforms and monitor corporate branding applications across projects’ and marketing materials to deliver quality corporate brand image consistently.

•    Help build profile of the bank and its offering by closely collaborating with Brand & Comm to contribute to awards pitching, articles, conference /event and product content.

Provide support to management on presentation 

•    Support and assist with management / business presentations by structuring content from concepts.

What is required for you to succeed?

•    Good knowledge in finance, marketing tools & communication practices

•    Basic level of copywriting ability especially related to financial services (Private Banking)

•    Excellent interpersonal and communication skills. Creative, willing to take initiative and results driven

•    Strong decision making and analytical skills with ability to manage change and complexity with confidence

•    Collaborative, inclusive team player and quick on his/her feet with new ideas/concepts/workflow 

•    Self-motivated with a strong desire to learn and grow, demonstrable interest in Banking and Marketing

Required education/certification/licenses

•    Qualifications and Experience: Graduate university degree with strong presentation skills 

•    At least 7 years of work experience, preferably from financial services with a focus on Marketing / Branding / Communication background.

•    Proficiency in Microsoft office (MS Word, Excel & Power point) and Graphic tools (Illustrator or Adobe Photoshop). 

•    Fluency in Chinese (spoken & written) is a must as the successful candidate will be the key person in the team to help prepare materials in Chinese for our Chinese speaking clients.